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Published 3/12/2020

Joint Economic Development and Marketing Strategy Event Planned for March 16th Now Postponed

Working Together: City of Durand, Village of Vernon, Vernon Township -- Event Will Now Take Place April 20th



Durand City Manager told Shiawassee News on Thursday that a joint economic development and marketing strategy event originally scheduled for March 16th has been postponed until April 20th.  "Based on feedback from our consultants and the state we are rescheduling the workshop."

The workshop will be held at Durand City Hall from 6 to 7:30pm.

Leveraging grant dollars through the State of Michigan Redevelopment Ready Communities program three local jurisdictions including the Village of Vernon, Vernon Township, and the City of Durand are coordinating to create a joint economic development and regional marketing strategy. Strategic planning activities will be led by economic and community development consulting firm, Place + Main Advisors.

The final strategy document will be tailored to each unit of government and create a plan of action best suited for their unique goals. Common goals include attracting and retaining residents and businesses, and increasing resident quality of life. The strategy will use data and public opinion to identify targeted audiences and businesses to attract to the region, as well as determine the best way to communicate area benefits. This strategy will also forecast potential growth and offer recommendations on how to manage that growth in a way that helps preserve the character of the area.

Durand City Manager, Colleen O’Toole notes, “The impacts of economic change do not stop at municipal boundaries. In order for our region to enjoy greater economic prosperity while still maintaining the character that so many residents love, we need to plan collaboratively. I am extremely pleased to be working with my counterparts in the village and township to make that happen.”

The Village of Vernon Clerk, Krista Goodman remarks, “The Village of Vernon is excited to be working with the City of Durand and Vernon Township. It is an exciting time for our residents and businesses. Planning and having foresight for the future is a difficult task, but is necessary for economic growth. The Village has recently seen growth with new businesses coming to the Village. We want to see continued economic growth and prosperity for all. By obtaining grant dollars through the State of Michigan Redevelopment Ready Communities program, we will be able to achieve our goals and be successful economically as well as maintain our small-town feel.” Please attend the below listed summits and share your thoughts, ideas and opinions for this upcoming and exciting time.

“We are excited to be working with Durand, Vernon, and Vernon Township on this strategy,” said Joe Borgstrom, Principal of Place + Main Advisors. “The community has so much to offer already and has a ton of potential. We look forward to working with the residents and businesses here to create a great plan that reflects the desires of the people here to be the best community they can be.”

The planning process is expected to last approximately five to six months. The final strategy will be made public following completion later this year.



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3/8/2020 Update

Governor Gretchen Whitmer wants former Vice President Joe Biden to be the Democratic nominee for president. Whitmer said Thursday she is endorsing Biden and that she plans to vote for him in Tuesday's primary.   

The former head of the United Auto Workers Union has been charged with embezzlement. Gary Jones is accused of taking one-million dollars from the union and may plead guilty to the charges.   

A family is happy to have their dog, Max, back after a tugboat crew rescued him from Muskegon lake Monday night. The dog had been missing since Sunday when captain Dave Wellington spotted the pup floating on a piece of ice.

Vista Charter Academy in Wyoming canceled all classes Thursday due to a threat made against the school. School officials say they received a threat of violence Wednesday. 

The Regional Transit Authority of Southeast Michigan has announced the start of a new bus service between Detroit and Ann Arbor. The D2A2 bus line will begin operation on March 16th.

Saginaw County may be closer to settling on a location for its $11.4 million animal shelter. The project has been held up while county officials select a place to build it. The county has a purchase agreement on property in Kochville Township.

Saturday, March 28, Olivet College will host the third annual Out of the Darkness Campus Walk. The walk will be held in the Olivet College Square. There is no cost to participate, but registration is encouraged.

Despite bankruptcy, Goodrich Quality Theaters says it will be able to keep its doors open. The theater chain headquartered in Grand Rapids filed for chapter 11. They run one theater in northern Michigan, in Cadillac.